Post by account_disabled on Nov 26, 2023 4:52:29 GMT
Communication with users will have to be based on hard data. If we want to retain customers and ensure their loyalty, we should open up the possibility of communicating with them directly. Direct marketing meets this challenge marketing to your own database. Therefore, we should obtain contact details from such customers this will be an email address, mobile phone number or postal address but also consent, i.e. legal confirmation of the possibility of contacting these users.
This is nothing more than the need to build a database, your own database, commonly called a marketing database, because in fact every organization operating on the Internet in the sphere of ecommerce builds a database based on transactions, but your own marketing database Email Marketing List differs in that it is a database for which we can legally communicate. Both the transactional and marketing aspects. You have made me curious, I admit that I am in the database of several of my favorite stores and I have the impression that the communication they conduct with me is absolutely tailored to my needs and I have the impression that they contact me exactly when I need the product that they offer.
I bought it before. Let's start with the basics imagine that I am the owner of an ecommerce store tell me what the process of preparing a database for starting such communication looks like? I mean the whole start audit, preparation of the structure, what tools are used for this purpose? And what criteria must be met at the beginning so that the use of the database is justified and can bring profits in the future? At the beginning, we must distinguish two basic scenarios in which the client may find himself the first is a situation when he does not have a legal marketing database built and does not have any tools that can be used to build such a database.
This is nothing more than the need to build a database, your own database, commonly called a marketing database, because in fact every organization operating on the Internet in the sphere of ecommerce builds a database based on transactions, but your own marketing database Email Marketing List differs in that it is a database for which we can legally communicate. Both the transactional and marketing aspects. You have made me curious, I admit that I am in the database of several of my favorite stores and I have the impression that the communication they conduct with me is absolutely tailored to my needs and I have the impression that they contact me exactly when I need the product that they offer.
I bought it before. Let's start with the basics imagine that I am the owner of an ecommerce store tell me what the process of preparing a database for starting such communication looks like? I mean the whole start audit, preparation of the structure, what tools are used for this purpose? And what criteria must be met at the beginning so that the use of the database is justified and can bring profits in the future? At the beginning, we must distinguish two basic scenarios in which the client may find himself the first is a situation when he does not have a legal marketing database built and does not have any tools that can be used to build such a database.